Cross Media Marketing

Cross Media Marketing

According to the Direct Marketing Association, 42% of people prefer to respond to direct mail online. Other studies show that personalized URLs (aka PURLS) can boost response rates 2-5 times more than regular direct mail alone.

With a well designed cross media marketing program, you can connect with your target market through numerous media channels and see a significantly increased response rate.


Bay Central Printing
33401 Western Ave. • Union City CA 94587
Phone: 510-429-9111 • Fax: 510-429-9110
E-mail: sales@baycentralprinting.com